Legends

here’s how to nail your content and keep our feed looking fierce—no fluff, just the specs:

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Format & Orientation

• Feed: Portrait rules (4:5, 1080 × 1350 px) for maximum scroll-stop power.

• Stories & Reels: Full-screen 9:16 (1080 × 1920 px).
  

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Resolution & Quality

• Minimum 1080 px width—no pixelation.

• Shoot on a solid camera or flagship phone for crisp results.

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Lighting & Styling

• Natural light preferred; ring light if you’re shooting after sunset.
  

• Clean backgrounds—your pack (and product) should pop.
  

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Framing & Composition

• Center the product at waist level for underwear/harness shots.

• Use the rule of thirds: leave negative space for balance.

• Mix full-body, ¾, and tight-crop detail shots.

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Editing & Filters

• Keep it real—minimal edits, true-to-life colors, no heavy overlays.
  

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Captions & Tags (IG)

• Tag @thepackunderwear_
  

• Hashtags: #ThePackLegends, #ThePackUnderwear

• FTC compliance: disclose perks with #ad or Sponsored at the top.

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Frequency & Longevity

• Minimum: 3 feed posts/month + 2 Stories/month.
  

• Posts must stay on your feed for at least 6 months—no deleting early.
  

• Optimal slots: evenings (7–10 PM local) or weekends when our community is most active.

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Stick to these rules, and you’ll keep ThePack feed on point—and your Legend status intact.

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Questions?

Hit us up @thepackunderwear_

or slide into our DMs.