For those who don’t know us, we’re Thijs/Tice and Rheece. After 15 years designing for the likes of Alexander McQueen, H&M and Adidas, Thijs found himself longing to do something more rooted in purpose — and together we built ThePack as that anchor. A place where community matters more than product, where every message is answered with compassion and where the name itself is a reminder that we’re all in this together.

“itBOYS” was born from that same spirit. Over the past year, we stepped into the homes, families, and inner worlds of some of Asia’s most beloved gogo performers and what they offered wasn’t just access — it was trust. It was heart.

We love seeing them command the stage at the biggest circuit parties in Asia, but what moved us most was their courage to be seen so fully in private. From goofing around backstage and spilling the Tea, to deep conversations about mental health, acceptance and belonging, their captivating energy is the soul of our series — and we hope that shines through.

Is it perfect? absolutely not. Is it Netflix-quality? maybe next season! Creating a mini-series isn’t easy, and we’ve learnt a lot along the way. The more important question that drove us is: is it authentic? Yes. Did we amaze ourselves? It was beyond our wildest expectations…

If you’ve already subscribed: thank you — your support carries ThePack. If you haven’t yet, our first episode launches very soon. We created ThePack itBOYS for you.